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Is Your Online CV Optimised for SEO Purposes?

Why Should I Make My CV Search Engine Friendly?

If you are actively, or even passively, searching for a new job, then posting an up to date CV on the job boards can help bring your CV to the attention of the many recruiters and head-hunters that are searching for new talent every day. In order to avoid being contacted by general job researchers who are fishing for new CVs and who don't actually have a role to fill, you can apply simple SEO techniques to your job hunt and improve your chances of being contacted about a suitable role.

How Can I Apply SEO Techniques To My CV?

You can start with the basics. Write down a list of all of your skills and experience and then think how a recruiter would search for those competencies if they were trying to find their ideal candidate in Google. When you look through your list, have you assumed that the recruiter knows what you are talking about?

If you take the time to plan your CV content and select keywords that are relevant to your previous work history and to the new job you hope to win, you increase your chances of the search engines (Google, or the job boards) finding you when recruiters type in the skills they are looking for to fill their current job vacancies.

For example, if you are in sales, have you assumed that the recruiter will know you deal with a client because they were an ecommerce client, or an FMCG client, or a media buying account? If you have, go back through the list and specify the exact keywords you want the recruiters to understand about your work history - and the keywords that you want the search engines on the job boards to find you for.

This may extend the length of your CV but that's okay if this version of your CV is just being posted on job boards. You can reduce the length of your CV for a specific role later.

Should I Keep Posting My CV on the Job Boards?

Yes! Google, the job boards and job researchers are always looking for changes to web pages and new CV uploads, so every week or so (or even when you remember) just swap your CV around a little bit so that the information is in a slightly different order and re-submit them to the job sites. Don't change your CV to beyond all recognition, just make a small change - even change the date in the file name, or the name of the file, and the re-submit your CV to every job site you registered on.

Is Search Engine Optimisation Necessary if I'm a Senior Executive?

If your CV is being stored online in a searchable format, or even in a searchable head-hunter's database, senior executives will benefit from optimising the keywords in their CV so that it is found when the recruiter searches for a relevant term. In fact, some recruitment agencies' candidate databases rank you even higher in their search results if the searched keyword appears multiple times throughout your CV.

If you are happy with your CV and just need us to edit it to become more search engine friendly, then please call us on 020 8123 8169 to let us know what you are looking for.



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Cities we write in


When your CV is upgraded by the UK CV Experts team, you can rest assured that it will be created in the UK by a native English speaker who has at least five years commercial experience in a recruitment role, or managerial function with recruitment responsibility. Our core team writes CVs in the following locations:

  • London
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